Hey, if this is your first time here, subscribe to my RSS feed. Thanks for visiting!I guess Target figures that since they want to focus on emo teenagers and trendy-but-broke college students, they can afford to lose a few Mom customers. Really? Think about how much money Moms spend at Target compared to how much [...]

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You thought the Motrin ad was bad….wait until you see Pepsi’s “suicide” cartoons.
From Advertising Age:
There’s but one calorie in PepsiMax and, as we know, one is the loneliest number. So it only makes sense that a new flight of print ads from BBDO Dusseldorf show a cute but sad little personification of a calorie committing [...]

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I’ve seen a few blog posts today ranting about the new Motrin “baby wearing” commercial - first from Carrie at Natural Moms Talk Radio and Katja Presnal of Skimbaco then from Kris at Motherverse. Since I hadn’t seen the commercial I had no idea what the big deal was. I just assumed it was another [...]

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